Posts Tagged by Advertising
Notice: Resources
| June 22, 2011 | Posted by Issa under Mother Culture |
I’m still taking it easy after Dylan’s arrival, and I haven’t written anything new yet. Here’s a quick little post I’ve had queued up for awhile, though: I like to look at ads and other media and notice what Mother Culture is trying to tell me. Here’s an ad that jumped out at me: I’m not sure exactly what Accenture does, and I couldn’t get much more information out of their website, but I find… Keep Reading
NuVal Nutritional Scoring System
| November 30, 2010 | Posted by Issa under Think About It |
I’ve been seeing billboards around town advertising NuVal, a new food rating system for grocery stores. Joshua and I looked up what exactly NuVal is and then a couple of days later happened to shop at a grocery store using the system. There are some things that seem really positive about the NuVal system and also things that make me hopping mad. Keep Reading
Hairy Legs Cause Tragedy!
| September 16, 2010 | Posted by Issa under Think About It |
It’s been over 10 years since I first stopped shaving, with the times between shaves gradually growing until it was almost permanent. I still shaved once or twice a year for parties and burns where I was likely to be naked around people or wearing short skirts. It’s been about a year now since I gave that up, too. I really just do not ever shave now. This means I’m pretty much over shaving pressure. I’m not concerned with anyone’s reactions to my hairy legs. That means things like this advertisement don’t have any pressure or condemnation, they’re simply downright funny to me: Keep Reading
Rewind – HFCS, Corn, and Mercury
| June 29, 2010 | Posted by Issa under Think About It |
Many people complain that organic or local food is “more expensive”. This, however, presumes that the sticker price at the store is the complete picture of cost. Say an industrial item at the store is .99, the (probably industrial) organic version is 2.99 and the thing from your local farmer is 5.99. For a lot of people, that equation looks pretty simple, and they get the 99 cent item. What if the label were a bit longer, though? What if you recognized, each time you put an item in your basket that the equation went something more like this: Keep Reading
Mother Culture
| June 7, 2010 | Posted by Issa under Mother Culture |
Mother Culture whispers to us from the day we are born. She speaks to us through the voices of our parents and other caretakers and from the picture books and nursery rhymes. And it grows from there. Television, radio, newspapers, magazines, internet pages. School teachers and school books, the word problems in the math sections, the chapters in the history book, the charts in economics class. From billboards and graffiti, sermons, jokes, and casual chitchat with neighbors. We hear a same story, and we share it with others. Over and over again. Keep Reading
Step One: Notice
| May 17, 2010 | Posted by Issa under Mother Culture |
Have you seen the 1988 John Carpenter movie They Live? The most memorable bit to me is when Roddy Piper’s character puts on a pair of found sunglasses and instantly begins seeing subliminal messages in the things around him. I find it useful to do the job of those sunglasses for myself sometimes, especially with advertising. Ads are trying to convince me to buy their product, but they are often trying to convince me of something pretty silly in an effort to do so. When I’m watching a car ad and I say out loud to myself, “Oh, apparently, if I buy this brand of car, chicks will dig me,” I hope that it makes my mind less fertile ground for that message. Keep Reading
Rewind – You’ve Finally Arrived
| February 11, 2010 | Posted by Issa under Think About It |
I heard a commercial on the radio the other day for a car dealership. Usually, I don’t listen to commercials. I change the station as soon as they start. This one caught my mind wandering though, and managed to sneak in a line. Here’s what I heard the moments before I got to the dial: “We have every car, from entry level to the car that says ‘You’ve arrived!’” Keep Reading
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